If you are interested in Public Relations, or learning more about PR click this link to purchase the book used in my intro. to Public Relations class: http://www.amazon.com/Public-Relations-Strategies-Tactics-9th/dp/020558148X
In discussing ch. 3, ethics and perfessionalism I cam across three things that interested me. In every line of work their are guidelines, or ethics you must follow to carry out your business in the most respectable manner.
In PR there are written guidelines. An all purpose book in a way. The PRSA’s Code of Ethics. This got my attention in many ways. I first questioned why you would have an outline of how to act. People should already assume the role of being “grown-ups” when it comes to their jobs.
The ethics involved though stretch reminding us that you most not only stress respecctfulness in conducting your role in this business but you must also have loyalty, honesty, and advocacy to name a few.
Among these few there are codes for specific situations which surprised me yet again.
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